The quirky ‘Museum of Failure’ celebrates creativity and innovation

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Samuel West:

A lot of it comes from our early experiences of failure. I mean, you, you spill your glass of juice on the breakfast table. You don’t get praised for that. There’s also this fundamental sort of, part of failure, which is the social shame. There’s some functionality to that – we don’t want a society where everybody is failing all the time. The problem is when it comes to progress, when it comes to learning, innovation, those rules don’t really apply.